Reclaim_natural_texture - Take care with Kerastase - Kérastase

HOW DOES PREMIERE HELP YOU REMOVE POROSITY AND RECLAIM YOUR NATURAL TEXTURE ?

Deciding to reclaim your natural curls after years of chemical straightening, bleaching, or frequent heat styling is a liberating journey, but one often fraught with challenges. Between breakage, loss of definition, and inconsistent textures, the transition phase can feel discouraging. A major hurdle during this process is high porosity, where the damaged cuticle allows moisture to escape as quickly as it enters, leaving curls perpetually parched and prone to frizz. This is where the science of the Première range comes into play, not merely as a surface-level treatment, but as a true architect for the hair fiber.

  3X SMOOTHER

  2X SOFTER

  99% STRONGER HAIR

   Restore strength & Definition

   to curls that have lost their bounce.

WHY HAVE YOUR CURLS "FORGOTTEN" THEIR SHAPE ?


When hair is over-processed, the disulfide bonds the chemical links that maintain the curl's structure weaken or break. The result: the curl loosens, becomes frizzy, and loses its bounce. On top of this, there is a frequently ignored factor: limescale.For hair in transition, which is already naturally porous and fragile, this damage creates a 'sponge effect' where the hair absorbs three times more calcium from shower water than healthy hair.

This calcium acts like an invisible cement, building up inside the fiber, stiffening it, and preventing treatments from penetrating. This is the vicious cycle that makes the transition phase so difficult:the hair's high porosity makes it vulnerable to mineral overdose, leaving it simultaneously 'starving' for nutrients and 'suffocated' by minerals.

The Première range breaks this cycle by specifically targeting porous fibers. Its dual-action formula decalcifies the hair to remove the suffocating calcium build-up, then repairs the internal links. By sealing the cuticle and neutralizing porosity, Première ensures that essential moisture is finally locked in, allowing curls to regain their natural definition, strength, and rhythmic bounce.

DECALCIFYING & RESTORATIVE ACTION

 

CITRIC ACID acts like a magnet to eliminate calcium overdose. By freeing the fiber from this rigidity, it instantly restores suppleness.

GLYCINE is an essential amino acid, penetrates deep into the heart of the cortex to reconnect broken keratin chains. It strengthens the fragile area where the natural texture meets the damaged sections