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Nature’s raw power becomes a refined experience

Natural Ingredients Care

The Aura Botanica range fulfills a growing desire for responsible luxury. Offering effective care to enhance lightly devitalized hair to leave it with a healthy glow.

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For Incredible Softness

Double hand-pressed virgin coconut oil, certified organic and responsibly sourced, with nourishing lipids, like Lauric Acid, that hydrate and protect hair, leaving it naturally durable and supple.


Moroccan ARGAN OIL

For A Natural Glow

Ultra-rich argan oil, extracted by hand from the Moroccan forest, to preserve active ingredients, including Omega 6 and 9 to deliver softness and a natural glow.



For a Refined Experience

An aromatic experience with uplifting notes of citrus and herbs, balanced with soothing florals and a comforting, woody foundation.


The pure luxury of naturally healthy hair

Nude Touch

48h durable feel: fibers feel uncoated and pure to the touch.


72h free of frizz: formulated for a clean finish, leaving hair light and alive.

Healthy Glow

4x shinier hair: lit-from-within radiance replaces dullness with natural glow.


Everyone is talking about Aura Botanica. Find out what they’re saying, from the salon to the street.

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Your Personal Care

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Fusio-Dose In Salon

Learn about the signature in-salon service that transforms hair quality in under 5 minutes.

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The Right Products for You

Take the hair diagnosis quiz to find the best product mix for your hair wishes.